Small Business Marketing need Extra Care

Small businesses are the backbone of Sri Lanka like in any other country. Thus it is very important that small businesses must do the businesses efficiently in order prosper. However, the statistics indicate that 80% of the small businesses in Sri Lanka and around the world suffer due to lack of proper small business marketing. […]

Marketing : It’s not magic, it’s just math

Marketing had been one of the most unjustifiable functions in a business. Most companies struggle to understand whether their marketing is paying off or not. While most enterprises believe that it is important, the question that remains with them is whether how effectively and efficiently it is carried out. Some even go to the extent of […]